Subscribe to Life Science Success for cutting-edge insights, expert interviews, and a vibrant community. Your subscription fuels our mission and keeps you at the forefront of life sciences.
In this episode of Life Science Success, I interviewed Dirk Abeel. He is a consultant in Life Sciences who focuses on implementing a new commercial model called Omnichannel. If your commercialization efforts need a shift in focus this...
In this episode of Life Science Success, I interviewed Dirk Abeel. He is a consultant in Life Sciences who focuses on implementing a new commercial model called Omnichannel. If your commercialization efforts need a shift in focus this episode is for you.
Notes:
1:02 Dirk's career in marketing, sales and sales enablement.
5:57 Dirk's work in Africa
7:17 What is Omnichannel
9:55 How Omnichannel is deployed
12:00 The power of data
15:25 The importance of mindset
19:37 The transition to the future may not be fully face-to-face selling
23:50 Engraining the behavior in the sales team
33:00 The importance of having the right data
36:24 Three questions:
Please check out our Life Science Success Resources. You will find tools that will support growing companies and books for authors I have interviewed.
In this episode of Life Science Success, host Don Davis has a conversation with Dr. Mohit Jain, a physician scientist with extensive experience in physiology, biomedicine, and mass spectrometry. Dr. Jain shares his unique journey from clinical...
This week on Life Science Success, we are thrilled to welcome back Elizabeth Smalley as our guest. Elizabeth is the VP, Product Management, Data & Analytics at ArisGlobal, where she plays a pivotal role in steering the company’s strategic...
In this episode of Life Science Success, my guest is Cristian Massacesi MD. Cristian is the Chief Medical Officer & Oncology Chief Development Officer at AstraZeneca. In the interview, we will discuss his start in oncology, his career...
This week on the Life Science Success podcast, my guest is Thomas Farb-Horch. Thomas is the CEO of Thrive Bio. He has been involved in the founding of 18 pharmaceutical, biotech, medtech, software, and AI companies, 7 of which have …
